One thing the Tribe in power wants to erase from the Other Nations is the concept of loyalty.
Loyalty that transcends fads, Kim Kardashian's blue-mark-on-the-odometer ass, convenience, money, and advertising onslaughts.
I didn't buy my Hellcat because I'm some limp rich boy who found out they were kewl. I bought it because it is big, loud, fast, and MOPAR.
I wouldn't care if GM, Ford, Mitsubishi, Daihatsu, Lada, or whomever produced The Greatest Musclecar Ever. They are not my brand, and to them I will never be loyal.
The Corvette could lap Tsukuba in 45 seconds, cure male pattern baldness, restore Male Potency, and cure cancer. It's still a Chevrolet, and thus, tainted by not being a Mopar.
What Mopar needs to cultivate is loyalty. No one else is doing that anymore, EXCEPT Mopar. Ford could purchase some cojones and come out with a new Torino, Boss Nine, or even a Thunderbolt.
But, they aren't. They are fondling their quarterly profit reports and eliminating almost all cars from their lineup.
Two-part plan:
A) Tariff the Japs and everyone else back to the steam age.
B) Hang the EPA officials from a carbon-neutral old-growth tree.
And get the big, beautiful, American Sedan back on track.
Heck, Dodge's Sport Coupe is bigger than most rice-fed sedans.
I know, I know, people who lack testosterone start shrieking, breaking out in an allergy rash, and having a Triggered Moment when they have to back up in a huge-ass American sedan, but not everyone in the car market is a single mother with seventeen children from different sires.
Dodge needs to keep catering to the people who build worlds, aka men, and continue future generations of loyalists who have something to which to BE loyal.
Subaru actively caters to lesbians, especially with the Forester. How exciting are THEIR cars? Do you think there is any multi-generation loyalty happening there?
(hint: lesbians don't HAVE a future generation.)